Denver Colorado Income Taxes Significant Guidepost
Check your sales agreement for instructions regarding logo placement on your business cards. Card associations, many banks and vendors have specific rules regarding the use of their logos. Additionally, be sure to include any logos (that you are entitled to use) that might lend further credibility to your business, such as from a trade association, chamber of commerce or Better Business Bureau.Keep a supply of business cards in your wallet, briefcase, car, computer bag and desk, and invest in a simple business card holder to protect the cards and keep them looking crisp and clean. If you conduct business in languages in addition to English, you might consider having your contact information printed on the back of your business card in these other languages. Or, you might add a line to your business card such as, "Se Habla Espanol."
These days, a small business needs every ounce of marketing muscle they can get. Business cards are a perfect weapon for an entrepreneur to have in the trenches when competing for customers.You designed your business cards using all the right techniques and it looks incredible. Now that you've got the attention of the holder, are your words appealing to them?This is one often overlooked marketing essential: What your business card says.Take your business card out and have a good look at it. What words do you use to describe your business, your products or your services?The header or slogan should speak directly to your customer and distinguish your business from the rest. Remember your card will likely be on a bulletin board or in a Rolodex with a few other competitors. This small bit of text could mean the difference between a new client or unseen revenue.
Check your sales agreement for instructions regarding logo placement on your business cards. Card associations, many banks and vendors have specific rules regarding the use of their logos. Additionally, be sure to include any logos (that you are entitled to use) that might lend further credibility to your business, such as from a trade association, chamber of commerce or Better Business Bureau.Keep a supply of business cards in your wallet, briefcase, car, computer bag and desk, and invest in a simple business card holder to protect the cards and keep them looking crisp and clean. If you conduct business in languages in addition to English, you might consider having your contact information printed on the back of your business card in these other languages. Or, you might add a line to your business card such as, "Se Habla Espanol."
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Unfortunately, people make judgments based on the way we look. Your race, gender, age, attire and even the expression on your face may influence someone's choice to contact you. Perhaps negatively. It's human nature to judge other people, be it consciously or subconsciously.Your hairdo, your clothing, those doggones wrinkles (or lack thereof) ... If you don't make new cards often, with updated photos, you can actually hurt your business.Old photo = Cards not given out very often = Not much demand for your business = Maybe they ought to go elsewhere.If you plan to include your picture, don't skimp on this one. The quality of the photograph can make or break your design no matter how trustworthy or attractive you look. Check your local yellow pages for professional photography services and determine which offers the best value.
Magnets are the perfect solution for being seen in this situation. It's a win-win relationship for you and the customer.Putting Magnetic Business Cards to Work for You.Almost any small business can take advantage of the advertising power a magnetic business card holds.This includes:* Pest control* Repairmen & Contractors* Veterinarians, Realtor* Food Delivery * Insurance agents; and* Hair/Nail/Tanning Salons.Hand them out at: * Conventions * Open houses * Trade shows * Product launches; or * When you perform a service for the customer Your customers can stick your magnets to fridges, filing cabinets, vending machines, appliances, cars, lockers, and just about any other metal surface making the magnet a powerful advertising option.When your clients place your magnet, you instantly have an advantage over the competition. Now, all the client has to do is pick up the phone and call when they need you.
You want your card to stand out from the crowd. There are very nice folded cards that will provide more room to detail your services.5. Leave your business cards everywhere you go - leave one on the table in a restaurant, post a few on community bulletin boards.6. Tuck one of your business cards inside of library books - especially books related to your services. Perhaps someone who is researching databases will decide to save him or herself the trouble and will hire you instead!7. Include business cards with your invoices, or bill payments.8. Quite often, you will see vehicles lettered with their business info parked in parking lots - tuck your business card in the window on the driver's door.9. Are you attending a trade or consumer show? Use your business card as a ballot for the many draws and contests through out the event.10. When handing out a business card to a prospecting take the time to write a personal message on the back of the card.
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