3 Benefits of Creating a Link Building Campaign
By: Samantha Dale | Posted: 21st June 2011
Link building is one of the most important activities to undertake in SEO. With a large number of high-quality backlinks, your website can rank higher in the search engines, increase its PageRank, and increase traffic from link sources. Without backlinking, your site won’t be ranked as highly in the organic listings, and you’ll be missing out on a great source of free traffic. SEO can increase your traffic dramatically, but you have to implement a link building campaign to get that traffic from the search engines. This article goes into detail about the benefits of link building, and what it can do to increase traffic and sales.
Higher Rankings
One of the main factors that search engines consider when determining the authority of your site is the number of links pointing back to your site. Not only is the number of links important, but also the quality of those links. A backlink from a government website is much more valuable in the eyes of a search engine than one from a month-old blog. If you have a larger number of high-quality links than your competition, then you have a better chance of ranking at the top of the search engines. Sites with higher ranking receive more visibility and clicks, resulting in more traffic and sales for your business.
PageRank
PageRank was created by Google to determine the authority of a particular site. It depends largely on the number of links pointing back to your site and the number of internal links on your own site. If your site has a higher PageRank, then it may be crawled more often by Google, which means that your content is ranked quickly and seen by more people. Also, your site may be seen as more credible if it has a high PageRank. Visitors may be more likely to click on your site if they see that it has a high PageRank.
Link Sources
A link building campaign will help you increase traffic from search engines, but it will also increase traffic from link sources – sites that link to your own site. Facebook and Twitter are great sources of traffic and should be used when you’re doing your link building, but other kinds of sites can send you a great deal of traffic as well. You can get links from article directories, video-sharing sites, and blogs. It helps to get backlinks from high PR websites, as they most likely receive more traffic and give you higher-quality links.
There are many benefits to link building, including higher search engine rankings, increased PageRank, and increased traffic from link sources. It only makes sense to implement a link building campaign if you want to get more visitors to your website. If you’re looking to outsource link building activities to a professional, then you should check out www.link-building-pros.com. They can create a link building campaign for you that gets high PR backlinks from targeted websites. Click the above link for more information or to place your order.
Link Building Pros: Offers professional link building services and multiple link building packages. Our SEO link building is based in the USA. Start a link building campaign with us today!http://www.link-building-pros.comThis article is free for republishing
Printed From: http://www.goinglegal.com/3-benefits-of-creating-a-link-building-campaign-2291240.html
Back to the original article
Tags: search engines, google, search engine, high quality, better chance, free traffic, seo, blog, increase traffic, great source, backlink, more visibility, facebook, twitter